The Newsload
LONDON AND SOUTHWESTERN ONTARIO: 2022 – PRESENT
Local news is in trouble, and everybody has an opinion about why. Fewer reporters, fewer papers, and whole regions where nobody is checking anything any more. The industry calls them news deserts. If you live in one, you know it as the feeling that nobody would tell you if something went wrong.
London and Southwestern Ontario
The Newsload is what we decided to do about it.
The idea was to build a local news franchise — not a blog, not a channel, an actual outlet with reporters and standards — and then deliver it in a way people would actually watch. That is where the comedy comes in. It is not a gimmick bolted onto the journalism. It is the delivery system. Serious local subjects go further when they arrive through humour, and the Newsload has proved that over and over: a comedian doing street interviews in downtown London gets watched by people who would never click on a council story, and they end up knowing about it anyway.
We make a lot of different things under that banner. There are the shows — Conspiracy Crush, The Axe Grind, Spill The Tea at Fanshawe. There are the reports, which are straight journalism with a real reporter on them: interviews with an MP, a hospital story, a bylaw fight, a report on a local landmark up for redevelopment. There are the sketches, which are written and performed by local comics. And there is Coming Comics, our raw open-mic series, filmed at FitzRay's downtown — no polish, no edits to speak of, just local performers getting their material on film.
That last one matters more than it looks. Stand-up is a hard, cheap, fast way to find out who can hold a room, and we have pointed a camera at every local comic who wanted one. Some of them now work with us regularly.
The name worth knowing is Scott Taylor. He is a veteran journalist, and the Newsload's harder reporting runs on his instincts. Carrie Anne Stephenson produces and writes and performs. Jordan Minter hosts. Raj Kashyap produces and writes. Spencer Higgins, Jester Lind and Sofia Eidsath all came out of the local comedy scene and all appear on camera. Ilea Bakker has worked production across it.
For Bizbio, the Newsload was never a side project. It is the thing that answered the question every production company eventually faces: we make films for other people's platforms and then we hand them over and we are done. Newsload is ours. It has its own YouTube channel, its own audience, its own standards, and a registered trademark. It is a place our work goes where nobody can take it down or change their mind about it.
It also became the studio's training ground. Half the skills we now sell to corporate clients — how to shoot fast, how to get a usable interview in one take, how to cut for an audience that owes you nothing — got sharpened making news and comedy on a local budget for a local audience.
And it does the thing I wanted it to do. It tells people in this region what is happening where they live, and it gets them to listen.
PRODUCER · BRYAN BAKKER









